Abigail Sutton
Portland, USA · +91 90000 00254 · abigail.sutton@example.com
Summary
Social media manager with 5 years of experience building brand communities for consumer and direct-to-consumer brands. Strong at content planning, short video and reporting that ties posts to sales.
Experience
Social Media Manager, GlowNest Skincare
Portland, USA · Jan 2022 to Present
- Grew Instagram followers from 25,000 to 140,000 in 18 months with a reels-first plan.
- Planned and published 90 posts a month across 3 platforms with a 4.8% average engagement rate.
- Generated $22,000 a month in tracked sales through creator collaborations and shoppable posts.
- Managed a team of 3 designers and 2 writers.
Social Media Executive, Urban Brew Cafe
Portland, USA · Jun 2019 to Dec 2021
- Increased monthly footfall by 22% with local offers promoted on Instagram.
- Responded to 200+ comments and messages a week within 2 hours.
Education
BBA, Business Administration, Pacific University (2016 to 2019) · First class, 67%
Skills
Content planning · Instagram and LinkedIn · Short video and reels · Creator collaborations · Meta Business Suite · Analytics and reporting · Community management · Copywriting · Spanish, German and English